Introduction to digital marketing jobs:

The digital marketing space is enormous, and every company, business, shop, vegetable mart, and even small cake stall is adopting digital marketing techniques, and hence, digital marketing jobs are growing. These businesses implement advanced processes to increase their online presence for business growth. So many methods are available, and with a good digital marketing specialist and his/her strategies, you can win the business battle. 

A digital marketing manager will curate the marketing strategies to increase sales, brand awareness, brand popularity, target audience reach, operational efficiency, and more. Likewise, a digital manager focuses on enhancing the customer experience and communication. In simple words, digital marketing jobs make one a master of everything. Every small enterprise is adopting digital marketing, and hence, many jobs are flourishing in the market. One can say that digital marketing is a good career option. 

Digital Marketing Jobs for Freshers:

Finding jobs in digital marketing can be challenging if you are a fresher. However, if you add up digital marketing skills, it can be a good learning experience. Many jobs are available in India, the USA, Canada, Australia, and other nations of the world. However, the requirements and job descriptions are fluctuating. If you wish to grab different digital marketing jobs as a beginner, you can apply for an opportunity on different job portals in India and other countries worldwide. Likewise, an aspirant can join digital marketing courses to scale up their knowledge and skills. There are many of the best digital marketing courses in India available, and you can apply for different internships that give experience in gaining skills to get well-paid jobs. Likewise, it is necessary to know which digital marketing skills are necessary to master this profession, and you can always read the latest job descriptions.

As a fresher, you can apply for different jobs or internships like social media executive, content writer, content marketing executive, digital marketing specialist, digital marketing associate, influencer marketing, etc. 

Now, let us talk about the actual high-paying jobs in digital marketing for freshers, along with the essential skills required to grab these jobs. So let us start.

1. Digital Marketing Executive – One of the best digital marketing jobs:

As the name suggests, a digital marketing executive is an executive assistant who handles all the responsibilities of a digital marketing specialist. Different digital marketing jobs have different roles, with a few similar and a few different responsibilities.

But a digital marketing executive is one of the interesting kinds of digital marketing jobs. It includes creating innovative digital marketing campaigns and ensuring clarity in brand message delivery. Likewise, digital marketing jobs include creating customized marketing campaigns with the sales team. An executive must prepare emails, social media posts, stories, blogs, articles, newsletters, and promotional materials to share with prospects and clients. Furthermore, he/she is responsible for optimizing the company website to grow the online traffic. As a fresher, a candidate, you can earn between INR Rs. 10K and INR Rs. 30K per month.

2. Social Media Intern:

A social media internship is one of the basic digital marketing jobs where students or even graduates work as temporary employees. Social media interns or professionals are responsible for handling the overall work of the social media channels for companies. Many students find social media to be one of the most interesting jobs to explore the digital world. 

A social media intern must know about marketing, communication, sales, social media, and content marketing. Likewise, the intern should have a bit of knowledge in operating different tools and features on social media platforms. He/she needs to monitor blogs and online forums like Quora and also take care of social media optimization. A social media intern, one of the best digital marketing jobs for freshers, earns between Rs. 12K and Rs. 20K per month, and the salary increases once experience is added. 

3. SEO Professional: 

Search Engine Optimization (SEO) jobs are very responsible jobs for freshers. In the advanced digital era, the role of an SEO professional is crucial nowadays. Digital platforms and digital marketing are gaining importance nowadays. Therefore, the demand for well-trained professionals has grown exponentially. The SEO professionals should know how to optimize a website, enhance its organic visibility, and accelerate its online presence. 

One of the major tasks includes keyword research through the use of good platforms like Keyword Planner, Ahrefs, Ubersuggest, etc., to optimize the website content. Furthermore, it is mandatory to create high-quality content, design creatives, and handle the social media accounts of the company. Likewise, the most vital thing an employee should know is setting up paid (pay-per-click) campaigns when undertaking the SEO work. SEO jobs can help you earn around Rs. 10K to even Rs. 1 Lakh and above, as per industry standards and the experience of the employee. 

4. Content Strategist:

Today, many companies and brands are hiring professional content strategists. Several digital marketing jobs include the main task of creating quality content. Content that creates a difference and impact on brand expansion. But who is a content strategist? Content strategist jobs include inbound marketing, planning, strategizing, preparing, distributing, and optimizing a company’s content and website to increase organic search engine ranks. 

Likewise, they are responsible for turning traffic into real leads and converting leads into sales. One of the main tasks of this job is conducting market research and identifying competitors. Furthermore, it includes conducting a content check audit. Ultimately, deciding on the right target audience and the right platforms to publish content. A content strategist can earn up to Rs. 10 lakhs per annum and above, depending on their skill and development.

5. Brand Manager:

There are many types of digital marketing jobs available in the market. However, a brand executive or a brand manager is one of the crucial roles we have on the list. A brand manager is responsible for overseeing the overall digital marketing needs and procedures of a company. Likewise, he/she has to oversee multiple segments like designing, content creation, social media platforms, research, and competition analysis. 

Furthermore, a brand manager monitors the latest digital marketing trends adopted by competitors to build a brand in the market. A brand manager can earn anywhere between Rs. 10K to Rs. 2 lakhs per month and above, as per qualifications, skills, and expertise. 

Wrapped Up of digital marketing jobs:

Digital marketing is a flourishing field. There are many reasons to select digital marketing as a career option, such as high demand not only in the corporate world but also in NGOs, institutions, and several small enterprises. Interestingly, the market will expand by 10% by 2026. 

If you are settled in India, you can Google the best job portals in India for digital marketing jobs. Seek suitable opportunities on job portals like Naukri.com, LinkedIn, Indeed, Shine, Monster, TimesJobs, etc. Further, you will be able to check details like job description, salary package, locations, timing, and much more. We will cover the tips on how to find the most suitable jobs on different websites in the next blog. Till then, you can read, like, comment, and share this blog with your friends. 

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